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Housing.com Assures No Fake listings, Only Real Photos

Other similar platforms allow agents or brokers to upload any property listing without physical verification, resulting in many fake listing, Housing.com said.
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Housing.com Assures No Fake listings, Only Real Photos

Housing.com, a real estate portal founded by IITians, has emerged as one of the poster boys of India's e-commerce sector.  The two-year-old firm has been valued at an estimated Rs 1,500 crore, after it raised $90 million, or Rs 570 crore, in a funding round led by Japanese telecom and internet giant Softbank.

Advitiya Sharma, co-founder of Housing.com, told NDTV, "Real photos and authentic information is the biggest USP (unique selling point) that we have brought to this industry. I think that is the reason why so many people have wanted to use the product across the country." (Watch Video)

Its website gets 80,000 to 1 lakh unique or new visitors every day, he said. Other similar platforms allow agents or brokers to upload any property listing without physical verification, resulting in many fake listing, Housing.com said.

Magicbricks.com, 99acres.com are some of the competitors in the space.

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