Another group firm, United Spirits, rose 12% to Rs 924 (14:51 pm) on market buzz that the firm is likely to sell stake to strategic investors to cut debt. It is widely speculated that the company would be selling stake to UK-based Diageo, the world's largest spirits company by value.
Also, United Breweries jumped on reports the firm is looking to sell stake. Speaking of its current finances, the company's quarterly volume growth was back above 10 per cent, a reason enough to cheer investors. The stock was up 9.94% at Rs 571.30 (14:51 pm).
United Breweries Holding also saw hectic activity at its counter, with the stock surging 13 per cent at Rs 97.15 (14:50 pm).

