Long term story for FMCG industry intact despite weaker monsoon: Marico
By Prashant R Nair | Published On: July 04, 2012 09:30 (IST) | Duration: 7 min, 40 sec
Agriculture may not be the only victim of poor rainfall. Its contribution to gross domestic product may have dipped to mere 15 per cent but it still sustains the livelihood of over half of India's population. Worrisome are the prospects of further food inflation, and the impact that FMCG companies may have to bear. NDTV Profit's Prashant Nair speaks to Saugata Gupta, CEO Consumer Products Business, Marico to know how the company is planning to ward off the impact of low rainfall. Gupta said that although June monsoon was a disappointment, long term story for the FMCG industry is still intact.